I’m Fiifi Jr.

software engineer & writer.

As a software engineer and co-founder, I have gained extensive experience in creating products from scratch. This journey has included everything from shaping business models and conducting user research to designing products at scale.

The products I have developed have significantly benefited creators by:

  • Enabling the creation of e-commerce stores that generate millions of dollars in sales.
  • Growing subscription content businesses to tens of thousands of members.
  • Building insurance and financial platforms for both small and large-scale operations.

I have had the privilege of working with some of the most biggest brands in the world across Europe, the US and Africa.

When I'm not coding, you can find me passionately supporting FC Barcelona and keeping up with every match. Besides football, I'm an avid Formula 1 fan - I rarely miss a race ;), and in 2024, I had the incredible experience of attending the Abu Dhabi Grand Prix to watch Max Verstappen clinch the win .

Outside of sports, I enjoy exploring new places, reading about technology trends, and connecting with fellow enthusiasts. Whether it's a thrilling football match or the excitement of a Formula 1 race weekend, I love the energy and community these passions bring.